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Doblin – Retail Concept

As an intern at Doblin Monitor Group I worked with a team of designers to create a retail business in the US for a telecom company that had no experience in retail nor a presence in the US. This was a transformational project for the client company, similar to when Apple Computer entered the retail business. I participated in the middle stages of the process: doing interviews, analyzing research video, framing insights, and exploring concepts.

Telecom to Retail My Role

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Design and Code by Owen